WWCMA EVENT

Refocus on Wellness: Affordability, Prevention and Access

Thursday, March 19 / 10 AM – 1:30 PM ET
Blue Cross Blue Shield of MA / Boston, MA
WWCMA Members FREE / Non-Members $79

Registration Coming Soon!

Thursday, March 19
10 AM – 1:30 PM ET
Blue Cross Blue Shield of MA
Boston, MA
WWCMA Members FREE
Non-Members $79

Register by 5 PM on Wednesday, March 18. No walk-ins, please.
Feel free to dress casual, jeans encouraged.

The increasing cost and complexity of healthcare is a major hurdle for both employers and employees, resulting in underused benefits and uncertainty on how to best support the workforce.

Please join us for an educational event and fireside chat that will explore how employers can help tackle healthcare affordability by refocusing their approach to wellness. This session will cover national and regional trends influencing costs and the employee experience, and demonstrate how employers can use data to inform benefit strategy, improve engagement, and personalize communications.
Key topics include:
  • Expanding the concept of wellness to include preventive care, behavioral health, and financial well-being.
  • Highlighting Blue Cross Blue Shield of MA’s approach to affordability and wellness.
  • Showcasing how comprehensive vendor solutions can support employees’ overall health.

Agenda

10:00 AM – 10:30 AM Registration & Networking
10:30 AM – 12:00 PM BCBSMA Presentation
12:00 PM – 12:30 PM Q&A Session
12:30 PM – 1:30 PM Lunch & Networking

Event Speakers

Dennis Charland
Senior Vice President
Commercial and Pharmacy Sales
BCBSMA

Minita Shah-Mara
Senior Vice President
Chief People Officer
BCBSMA

Karl Laskowski, MD, MBA
Vice President
Clinical Programs and Strategy
BCBSMA

Faith Previtera
Director of Brand,
Content and Social
BCBSMA

Thank you to our Event Sponsor

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