WWCMA Board Chair Position
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Marketing & Communications Committee Chair
Do you have a passion for health and wellness? Do you want to contribute to a vibrant organization dedicated to the promotion of worksite health promotion programs within Massachusetts businesses?
Position Details
Provide marketing and communication guidance for the council and it’s Board of Directors with the goal to engage and retain existing members and attract new member and sponsors
Develop strategic plan, creative vision, tactics, and execution specific to monthly Updates enewsletter, PR initiatives and multi-channel campaigns to grow brand awareness, engagement, membership/sponsorship, volunteer recruitment, event attendance, and revenue
Lead committee of five volunteers during and outside of bi-weekly meetings to plan and implement projects and communication campaigns
Partner closely with Graphic/Web Designer including weekly meetings during busy event and campaign seasons
Monitor/report marketing campaign performance
Create and conduct member surveys
Work with other WWCMA committee chairs to produce event marketing campaigns (social media, direct email, etc.) for events including an annual conference, annual WorkWell Awards, quarterly educational workshops and membership/volunteer recruitment
Manage editorial content for publications, social media/email campaigns, press releases and board chair messaging
Collaborate with NWI on delivering email campaigns, event registration pages, and metrics reporting
Attend, contribute and present committee updates at monthly board of directors meetings
Attend and support onsite events, as needed
Connect and build relationships with partner organizations for cross promotion of WWCMA/partner events
Questions? Contact us at info@wwcma.org.