Workplace Wellness and Behavioral Economics
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Workplace Wellness and Behavioral Economics

Conventional wellness programs rely heavily on education and financial incentives to encourage employees, insurance plan members, or patients to lose weight, stop smoking, and manage their chronic health conditions. Those programs, though appealing, achieve less success than new approaches from behavioral economics. Understand the psychological barriers that undercut our health goals and learn how to design incentives that drive real change.

4/14/2015
When: 4/14/2015
From 10:00 AM until 11:00 AM
Where: Webinar, GoToWebinar
Presenter: Kevin Volpp, MD, PhD
Contact: programs@wwcma.org


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The first step in benefiting from behavioral economics is getting past our reliance on our old ways.

Conventional wellness programs rely heavily on education and financial incentives to encourage healthy behaviors. Those programs achieve less success than new approaches from behavioral economics.

 

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The Worksite Wellness Council of Massachusetts (WWCMA) is the preeminent, independent and objective resource for health promotion in the workplace and champions wellness programs to help employers encourage healthy employees, healthy families, and healthy communities across the Commonwealth.